Recently, Gartner officially released the latest Magic Quadrant for Sales Force Automation (SFA) in 2022. The Gartner Magic Quadrant report provides valuable information for business leaders looking for technology solutions that best meet their current and long-term needs.

This is the six consecutive year (2017~2022), Neocrm has been selected in the Gartner Magic Quadrant for SFA, and remains the only CRM vendor in China to be selected so far.

In addition, it ranked No.1 in two capabilities – Visualization and Analytics, Proposal and Quote, and ranked top three in Mobile, IoT and Bot, Opportunity Management, and Partner Relationship Management capabilities.

This year, Gartner defined 12 critical capabilities that comprehensively measure CRM vendor’s product and service capabilities. Neocrm continues to be recognized by Gartner for its precise market understanding, improved product capabilities, and further expansion into the international market.

Gartner points out that Neocrm has a solid market understanding focused on enabling B2B buyer and seller collaboration through Wechat. Compared with the international brand, Neocrm has ability of local features which can help enterprise greatly improve the efficiency and quality of customer relationship management, accelerate the enterprise to become a truly customer-centric organization, so as to achieve high-quality and scalable growth.

Besides, Gartner also recognizes Neocrm’s innovation on leveraging ML and AI technologies in finding next best customer and automating sales process.

Neocrm improves customer acquisition and conversion efficiency for enterprises through intelligent lead scoring, intelligent customer recommendation and other capabilities. Meanwhile, Neocrm uses AI technology to further enhance the social nature of the product. Enterprises are able to gain insight into customers’ preferences through accurate customer portraits, so as to communicate and interact with customers more intelligently and efficiently.

As for visualization and analytics capability, Neocrm has preset BI best practices, which not only helps enterprises to establish the best analysis model, but also realize real-time visual analysis, prediction and warning of the whole process of marketing, sales and service.

Neocrm grew rapidly in 2021. In addition to the improvement of products in mobile, social and data intelligence, we also continue to improve the international capabilities, such as multi-language, multi-currency, multi-locale, global address and Email service, etc., so as to better serve global businesses.

We also accelerated our global strategy. We established our subsidiary in Asean and reached strategic cooperation with Huawei and other partners to rapidly penetrate into the Asean market, serve global businesses with Asean as the center. Together with our partners, we helped local enterprises improve their digital customer management capabilities.

In terms of data security and compliance, Neocrm has actively cooperated with Ernst & Young to become the first Chinese CRM vendor to meet the GDPR compliance requirements, and has deployed data centers in multiple locations around the world to ensure enterprise security compliance.

Neocrm is helping companies of different sizes and regions expand to the global market with its international product capabilities and localized service.

Over the past decade, Neocrm has always been customer-centric and focused on continuous product innovation. We insist on the deep integration of mobile, social, big data, AI and other advanced technologies with CRM to form the excellent service capability of the new generation of CRM, which has promoted the global 500 enterprises such as Prudential, Huawei, Schneider Electric, etc., to help enterprises achieve high-quality and sustainable growth.

Some of Neocrm’s successful customers

Product capability and quality are our lifeline. Over the years, Neocrm has been constantly pursuing technology and product innovation in order to better solve customer problems. In the future, we will continue to drive ourselves with a global vision and standards to become a world-class digital leader.” Allan Shi, founder and CEO of Neocrm, believes that nowadays the global market has changed from product-centricity to customer-centricity. Enterprises need to have deeper insight into customers, understand the real needs of customers, and truly produce, sell and serve with customers as the center.

In the future, Neocrm will continue to improve its international product and service capabilities, and help more international businesses realize digital transformation.